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Reimagined for a new era

Introducing the new Crab Apple Blossom from the new Crown Collection, bought to life by Clive Christian Perfume.


Deep, dark, and completely intoxicating, patchouli is a popular ingredient in the world of perfumery. It’s velvety and rich character is exactly why this woody fragrance has been popular for centuries.


Native to India, Malaysia and many regions in south-east Asia, patchouli’s deep and aromatic fragrance has now travelled around the world. After centuries to the Middle East it first made its way to Europe in Napoleonic times, the emperor is rumoured to have introduced this exotic scent to the Europeans, where it became coveted.

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